US EnglishSpanishFrenchItalianGermanBrazilian PortugueseChineseJapaneseArabicSwedishTurkishPortugueseGreekPolish

Guinness World Records TV

Guinness World Records (GWR) is the publisher of the world’s best-selling book. Since 1998, GWR has developed into one of the best-loved factual entertainment TV franchises around the globe!

Original productions in the USA, UK, France, Germany, Italy, Spain, Japan, China, Sweden, Norway, Denmark and Finland are complemented by distribution deals in over 90 additional territories worldwide.

Local productions in key markets account for over 600 hours of primetime and access-primetime entertainment.

All new and existing GWR TV production partners are offered unlimited access to the entire contemporary archive of programming, as well as an unrivalled database containing information on over 40,000 Guinness World Records!

Production and broadcast partners have included True Entertainment (Endemol) for NBC (USA), Norddeich TV for RTL (Germany), CCTV (China), Europroducciones for Antena3 (Spain), Europroduzione for Canale 5 (Italy), Granada for ITV and The Seven Network (UK & Australia).

The GWR production team is constantly developing and revising TV formats in a variety of genres. All formats are flexible and custom-made for each client broadcaster. They reflect local cultural nuances as well as showcasing personalities and awesome record attempts from all over the world.

  • Shows are available in Digi Beta or Beta SP and in both PAL and NTSC formats.
  • GWR TV shows consistently attract No. 1 positions and high percentage shares in all territories.
  • Excellent demographic performances, particularly with the key 14-39 age group.

To view our global production showreel please click here